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The dominance of Viagra

For years, Viagra has dominated the world scene in treating men with erectile dysfunction. And why not? After all Viagra is the best known medication of it’s type and is easily purchased from chemist shops in Australia as well as online.

The market dominance of Viagra however, may finally be coming to an end. The fastest selling drug in history, which was accidentally discovered in a Pfizer laboratory, has made the company more than $1 billion in revenue for the past 20 years. Changes are looming in 2020, when Pfizer’s patents for Viagra expire, paving the way for other pharmaceutical companies to produce cheaper generic versions of the drug.

Generic versions of Viagra

The patent that Pfizer originally had for Sildenafil Citrate or Viagra, was gained in March 2012 but after successfully appealing that decision in court, Pfizer retained the patent until 2020. The company managed to argue in court that they were developing and testing the drug for pulmonary hypertension in children, and needed more time for research and development.

Other drug companies like Teva Pharmaceuticals and Mylan NV were tentatively approved by the FDA to sell their version of the drug in the US. However, Pfizer objected and successfully sued both companies in 2010 for infringement of their patent. Pfizer later agreed to allow the sale of generics by their competitors, to coincide with the release of their own generic Viagra in 2017.

Sales of Viagra are down

Sales since then have been sluggish due to increased competition, higher exchange rates and the expiration of the drug patents, has seen Pfizer’s share price on the decline since 2018. At the beginning of 2019, the earnings report was up slightly to nearly $14 billion but not enough to cover many of the company’s losses for the year. Pfizer’s patent for Viagra expires in April 2020, which will see further declines in their stock price.

Sales of generic Viagra increase

In July 2019, Pfizer made the announcement that it was merging it’s generic drug division called Upjohn, with Mylan N V. This new deal saw Pfizer retain a 57% share in the new company, with Mylan holding the remainder. The result of the merger saw Pfizer stock sink by 10%, while Mylan stock rose by 16%. The analysts Morgan Stanley then downgraded Pfizer stock with concerns regarding their future prospects.

What does the future hold for the blue pill?

It is to be expected that when a patent expires for any medication, allowing generic versions onto the market will decrease the price paid by consumers. That may not be good news if you hold shares in the pharmaceutical company, but is excellent for the many Australian men who take the blue pill regularly.

Purchasing generic Viagra online from OzPills is one way to ensure the price is as cheap as possible as well as being convenient for our customers.




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